Qualifying sales leads is an important but challenging task for many small and medium businesses. Often there is a mountain of data to weed through, without any real indicator that your system will actually yield a loyal customer that will keep coming back.
The growth of mobile device utilization has exploded in recent years. With the proliferation of smartphones, tablets and other mobile computers, businesses are finding that mobile advertising can be quite effective when implemented properly.
5 New Social Media Strategies to Deliver White Papers on a Platform. The era of delivering your white papers for lead generation as standalone PDFs is coming to an end. Today, you need to be delivering white papers socially, in the cloud via a private-branded white paper platform . In the past 2 years, there…
Deliver B2B Lead Generation White Papers in a Private-Branded Content Marketing Platform December 6 , 2010, San Francisco — B2Lead announces the launch of Social White Papers, a new platform for delivering white papers socially. The Social White Paper platform gives Business-to-Business (B2B) marketers a new option when delivering thought leadership white papers for B2B…